Author Archives: Lisa Creffield

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Controversy and click-bait still cut through. That’s the perhaps unpalatable truth revealed by recent Newsmodo research. Their top performing articles were those…

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There‚Äôs a lot of debate about “how long is too long?” when it comes to digital video length. A lot of research…

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There are two types of people who visit your site. There are those who want text. They want to read all the…

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